Professional snowboarder Shaun White has a few Olympic gold medals and extra X Video games gold hardware than any other athlete, but he’s about to tack on an additional accomplishment: launching a equipment and attire model. In partnership with the outside retailer Backcountry, White is launching Whitespace, a new equipment label inspired by the one of a kind lifestyle of snowboarding. Whitespace will at some point supply a extensive variety of goods, together with equipment and attire for snowboarding, mountain biking, and climbing, as well as daily everyday wear. But initially, the model is setting up with an merchandise that White is pretty acquainted with: a snowboard. These days, the label unveiled the restricted-version Whitespace Freestyle Shaun White Professional Snowboard, and the response has been enthusiastic. So a great deal so it is already offered out.

As you’d count on, the board that bears his title was made with White’s enter, and it is tuned for tearing up the halfpipe, his primary occasion on the mountain. The 156cm board features a directional twin condition, a camber profile, and a mid-stiff response that’s suited for intermediate to superior riders. Just about every board is hand-numbered (50 will be generated in complete), comes with a serial amount for authentication, and wears White’s autograph entrance and heart. When transported, the boards will be wrapped in a black leather-based band embossed with the Whitespace symbol.

And if you are nervous this board could possibly just be a promoting gimmick, White has provided it a major vote of self confidence. He’ll be riding 1 when he heads to the 2022 Wintertime Olympics in Beijing this February.

Shaun White Whitespace Snowboard
Benjamin Kuhns

If you did not regulate to get your hands on 1 of White’s boards, Whitespace will have extra equipment and attire on the way soon. According to a press launch, the firm ideas to debut a line of outerwear, snowboarding equipment, and everyday attire later this 12 months. All of it will be out there for sale on the Backcountry web page. While the pictures and facts on the line haven’t been unveiled but, White has hinted that it’ll be an eclectic combine inspired by the numerous influences in motion athletics.

“What will make motion athletics so unbelievable is that they are a melting pot for audio, art, and lifestyle,” he claimed in a press launch. “I’m fired up to deliver my activities competing, education, and coming up with with each other to make equipment that signifies motion athletics in an authentic way.”

For extra facts on the board and the Whitespace model, head over to Backcountry.


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